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American Academy of Advertising. Conference. Proceedings

American Academy of Advertising. Conference. Proceedings

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eSerial

American Academy of Advertising

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Language

English

Publisher

Tempe, Ariz. American Academy of Advertising

Subjects

Business, Economy and Management → Marketing and Sales

Business, Economy and Management → Trade and Commerce

Social Sciences → Journalism, Mass Communication, Media & Publishing

ISSN

0883-2404